All Posts by Quentin Pain

How To Get A Page Featured As A Google Featured Snippet

Featured snippets are the holy grail of massive free exposure of your brand. But it doesn’t necessarily correlate in free traffic to your website. That’s because the best featured snippets provide the answer right there in the search results – no need for anyone to go exploring any further. And when you factor in Google’s […]

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Goodbye Whiteboard Hello Funnelytics

The higher the price of the sale, the longer it takes to get it. This is universally true both offline and online. No one dips into their wallet and pulls out a thousand pounds on a whim. And no one knows for sure how many marketing “touches” it really takes to convert someone from a […]

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Wet Rooms For The Elderly and Less Abled

Wet rooms and walk in showers provide a safe, comfortable place for someone with reduced mobility and/or certain medical needs to shower and or bathe while maintaining their independence as much as possible. A wet room is defined as a bathroom where a shower becomes part of the whole room rather than a standalone facility. […]

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How To Handle Objections Before They Happen

Objections are the holy grail of business. Whenever you get one, there are 3 ways to handle it: A) ignore and carry on talking, B) defend as hard as you can, C) listen and discover what’s wrong. Most businesses including the largest only do A and B. I know this from talking to reps at […]

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The Strongest Copywriting Anchor On The Planet

When it comes to copywriting, fairness is a type of anchor that just happens to be the most emotional trigger on the planet. For example, “it’s not fair” is the most common dialogue between siblings. And they shout it not just at each other, but to whoever happens to be in earshot. It makes sense […]

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